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Brand decisions are decisions that one makes about a certain brand you are building or promoting. (1)
brand management, brand, shares, marketing strategies, operation management, market share and branding strategy. (1)
Definition of brand management, Brand image, Brand equity, Brand management theories. (1)
Intend to identify the goods, services of the seller(company) which differentiate them from competitors and make them unique. (1)
Market segmentation is a marketing strategy that involves dividing a broad target market into subsets of consumers. (1)
“A Public-Private Collaboration or partnership (PPP) is a long-term contract between a private company and a government entity”. It has existed throughout history but have become significantly more popular across the globe since the 1980. (1)
“Globalization is not something we can hold off or turn off … it is the economic equivalent of a force of nature – like wind or water.” (1)
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