Marketing Segmentation

Elbarghathi, Bariq (2019-06-19)

Presentation

The importance of market segmentation is that it allows a business to precisely reach a consumer with specific needs and wants. In the long run, this benefits the company because they are able to use their corporate resources more effectively and make better strategic marketing decisions.

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Attribution-NoDerivs 3.0 United States
Except where otherwise noted, this item's license is described as Attribution-NoDerivs 3.0 United States